During my internship at Visit Orlando, I had the incredible opportunity to work with the social media team to execute a dynamic content calendar across multiple platforms. Created original content in both English and Spanish, capturing photos and videos at media events to showcase Orlando’s attractions, events, and culture. Contributed by filling the content calendar with engaging posts tailored for Instagram, Facebook, TikTok, and X, helping to promote Orlando authentically as a top global travel destination.

Additionally, searched for meaningful social media trends and came up with ways to adapt these trends for our social media strategies, ensuring our content remained fresh, relevant, and aligned with Visit Orlando's brand image. Lastly, ensured that our content remained valuable to our audience and partners by maintaining a balance between engaging storytelling and strategic brand messaging.

Events Content and Flyers